Visual communication in practice: A texto-material approach to WhatsApp in Mexico City

 

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Bibliografische gegevens
Auteurs: Gómez Cruz, Edgar, Siles González, Ignacio
Formaat: artículo original
Publicatiedatum:2021
Omschrijving:With more than 2 billion users, WhatsApp is one of the most important mobile technologies in the world. Accordingly, scholarly interest in WhatsApp has grown in recent years. However, studies have tended to separate WhatsApp’s visual and textual elements from the analysis of its technological infrastructure. Alternatively, we argue for a “texto- material” approach that examines the links between both dimensions. We elaborate on the analytical gains that come from this approach by examining the use of WhatsApp in Mexico City. We posit that considering how textual/visual elements and technological features are interwoven is crucial for understanding the cultural specificity of WhatsApp’s development and use in places like Latin America.
Land:Kérwá
Instelling:Universidad de Costa Rica
Repositorio:Kérwá
Taal:Inglés
OAI Identifier:oai:kerwa.ucr.ac.cr:10669/85251
Online toegang:https://ijoc.org/index.php/ijoc/article/view/17503
https://hdl.handle.net/10669/85251
Access Level:acceso abierto
Keyword:Affordance
Latin America
Mobile communication
Messaging apps
Textomateriality
WhatsApp
Visual culture