Crónica de una subversión boicoteada: la publicidad, la moda y el arte de vanguardia

 

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف: Retana Alvarado, Camilo
التنسيق: artículo original
الحالة:Versión publicada
تاريخ النشر:2014
الوصف:In the following text I track some ideological, aesthetic and discursive features of the contemporary publicity. My approach is that publicity uprises in a narrow proximity with the aesthetic of some of the artistic vanguards of modernity. These two discursive matrices would have a special link if we take into account that the vanguards advocated the fusion of art with life whereas publicity performs a synthesis between these significance ambits (of course it would be a diferent synthesis everytime that the scenario in which it is performed are the consumerist societies). The text contains besides a brief excursus around the impact that this publicity co-optation of vanguardist aesthetics has had in the fashion industry.
البلد:Portal de Revistas UCR
المؤسسة:Universidad de Costa Rica
Repositorio:Portal de Revistas UCR
اللغة:Español
OAI Identifier:oai:portal.ucr.ac.cr:article/17744
الوصول للمادة أونلاين:https://revistas.ucr.ac.cr/index.php/filosofia/article/view/17744
Access Level:acceso abierto
كلمة مفتاحية:publicidad
vanguardias
guerra
moda
arte
publicity
art
vanguards
war
fashion