Perceived value of second-hand clothing in centennials: Analysis of antecedents and effects
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| Nhiều tác giả: | , |
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| Định dạng: | artículo original |
| Trạng thái: | Versión publicada |
| Ngày xuất bản: | 2025 |
| Miêu tả: | Consumers are increasingly interested in second-hand clothing. This research analyzes how perceived benefits and risks influence the perceived value of second-hand clothing. In addition, we analyze the impact of perceived value on trust and recommendations to wear second-hand clothing. The empirical application uses structural equation modeling on a sample of 310 centennial consumers of second-hand clothing in Chetumal, Mexico. The results show that perceived benefits positively influence the perceived value of second-hand clothing, whereas perceived risks do not affect perceived value. Perceived value positively influences trust, and trust has a positive impact on consumer recommendations to wear second-hand clothing. The main findings suggest that the benefits perceived by consumers are an antecedent of the perceived value of second-hand clothing. |
| Quốc gia: | Portal de Revistas TEC |
| Tổ chức giáo dục: | Instituto Tecnológico de Costa Rica |
| Repositorio: | Portal de Revistas TEC |
| Ngôn ngữ: | Inglés |
| OAI Identifier: | oai:ojs.pkp.sfu.ca:article/7582 |
| Truy cập trực tuyến: | https://revistas.tec.ac.cr/index.php/tec_empresarial/article/view/7582 |
| Từ khóa: | Beneficios y riesgos percibidos valor percibido onfianza recomendación ropa de segunda mano Perceived benefits and risks Perceived value Trust Recommendation Second-hand clothing |