Perspective of the consumer towards the San Ramón de Alajuela Farmer’s Fair

 

محفوظ في:
التفاصيل البيبلوغرافية
المؤلفون: Sánchez Brenes, Rónald, Arboleda Julio, Esteban
التنسيق: artículo original
الحالة:Versión publicada
تاريخ النشر:2018
الوصف:The present research was carried out at the Farmer’s Market of San Ramon de Alajuela Costa Rica, administered by the Cantonal Agricultural Center in the last two months of 2015 and throughout the year 2016, where approximately 5,000 people from differentgeographic origins of Costa Rica and other neighboring countries visit the Farmer´s Market and share cultural, economic and social activities. This agricultural marketing facility was evaluated through a survey of 322 users to know their current status. Among the main results was that the general rating of the Feria del Agricultor de San Ramón by consumers, was good to very good, took into account important points such as schedules, the treatment of the producer towards people, the availability and diversity of agricultural products, the space of the fairground and the sections, as well as the order and cleanliness. With this research, it was intended to make a diagnosis to know the consumers’ perception of the FASR and make some recommendations to improve this commercialization space.
البلد:Portal de Revistas UCR
المؤسسة:Universidad de Costa Rica
Repositorio:Portal de Revistas UCR
اللغة:Español
OAI Identifier:oai:portal.ucr.ac.cr:article/33810
الوصول للمادة أونلاين:https://revistas.ucr.ac.cr/index.php/pensamiento-actual/article/view/33810
كلمة مفتاحية:Farmer’s Market
Consumer Perspective
Centro Agrícola Cantonal de San Ramón
Agriculture Market
Feria del Agricultor
Perspectiva del Consumidor
Mercado Agropecuario.