Editorial Universidad Nacional and the Covid-19 Pandemic

 

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Autoři: Baltodano Román, Gabriel, Ramírez Villalobos, Grethel
Médium: artículo original
Stav:Versión publicada
Datum vydání:2023
Popis:The actions of the Editorial Universidad Nacional during the pandemic are analyzed. Thus, six strategies developed by this university press to counteract the effects of the crisis are defined and explained; namely, the accelerated incorporation of the digital paradigm, the promotion of creative writing, the design of new dissemination and marketing models, the use of new publication formats, the renewed contact with their readership and the debate around cultural policies and the reactivation of the sector. Opportunities for improvement and other challenges are discussed in the conclusion.
Země:Portal de Revistas UNA
Instituce:Universidad Nacional de Costa Rica
Repositorio:Portal de Revistas UNA
Jazyk:Español
OAI Identifier:oai:www.revistas.una.ac.cr:article/18767
On-line přístup:https://www.revistas.una.ac.cr/index.php/letras/article/view/18767
Klíčové slovo:cultural industries
publishing sector
Editorial Universidad Nacional
EUNA
Covid-19
industrias culturales
sector editorial