Perspective of the consumer towards the San Ramón de Alajuela Farmer’s Fair

 

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書誌詳細
著者: Sánchez Brenes, Rónald, Arboleda Julio, Esteban
フォーマット: artículo original
状態:Versión publicada
出版日付:2018
その他の書誌記述:The present research was carried out at the Farmer’s Market of San Ramon de Alajuela Costa Rica, administered by the Cantonal Agricultural Center in the last two months of 2015 and throughout the year 2016, where approximately 5,000 people from differentgeographic origins of Costa Rica and other neighboring countries visit the Farmer´s Market and share cultural, economic and social activities. This agricultural marketing facility was evaluated through a survey of 322 users to know their current status. Among the main results was that the general rating of the Feria del Agricultor de San Ramón by consumers, was good to very good, took into account important points such as schedules, the treatment of the producer towards people, the availability and diversity of agricultural products, the space of the fairground and the sections, as well as the order and cleanliness. With this research, it was intended to make a diagnosis to know the consumers’ perception of the FASR and make some recommendations to improve this commercialization space.
国:Portal de Revistas UCR
機関:Universidad de Costa Rica
Repositorio:Portal de Revistas UCR
言語:Español
OAI Identifier:oai:archivo.portal.ucr.ac.cr:article/33810
オンライン・アクセス:https://archivo.revistas.ucr.ac.cr/index.php/pensamiento-actual/article/view/33810
キーワード:Farmer’s Market
Consumer Perspective
Centro Agrícola Cantonal de San Ramón
Agriculture Market
Feria del Agricultor
Perspectiva del Consumidor
Mercado Agropecuario.