Software Solution for Social Media Data Compilation and Analysis

 

محفوظ في:
التفاصيل البيبلوغرافية
المؤلفون: Krajnc, Elmar, Schmidt-Peralta, Jeff, Ramijan-Carmiol, Samanta
التنسيق: artículo original
الحالة:Versión publicada
تاريخ النشر:2014
الوصف:This project was developed in the winter semester of 2013, as an initiative of the Research and Development Group, KMU goes Mobile, from the IT Department of the FH Joanneum, University of Applied Sciences, in Kapfenberg, Austria. Two main parts compose the project itself. First the research on Social Media Marketing for Small and Medium Enterprises and second: the development of a Web Based Adaptable Software Solution for Social Media Data Compilation and Analysis, both of them to be detailed in the current document. 
البلد:Portal de Revistas TEC
المؤسسة:Instituto Tecnológico de Costa Rica
Repositorio:Portal de Revistas TEC
اللغة:Español
OAI Identifier:oai:ojs.pkp.sfu.ca:article/2145
الوصول للمادة أونلاين:https://revistas.tec.ac.cr/index.php/tec_marcha/article/view/2145
كلمة مفتاحية:Marketing
social media
data compilation
data analysis
Mercadeo
redes sociales
recopilación de datos
análisis de datos