Layout design: how sequential and simultaneous information displays affect decision-making processes in digital environments

 

محفوظ في:
التفاصيل البيبلوغرافية
المؤلفون: Calvo-Elizondo, Andrea, Hernández-Castro, Franklin
التنسيق: artículo original
الحالة:Versión publicada
تاريخ النشر:2020
الوصف:A substantial amount of literature describes how psychology has studied the irrationally of the human mind and its processes, but few authors have written about how layout design influences its decision-making processes. This article proposes an experiment to analyze how users choose a specific product based on its position and the way that options are displayed to them (sequentially or simultaneously).
البلد:Portal de Revistas TEC
المؤسسة:Instituto Tecnológico de Costa Rica
Repositorio:Portal de Revistas TEC
اللغة:Español
OAI Identifier:oai:ojs.pkp.sfu.ca:article/5021
الوصول للمادة أونلاين:https://revistas.tec.ac.cr/index.php/tec_marcha/article/view/5021
كلمة مفتاحية:Psychology of choice
information display
sequential display
simultaneous display
decision-making
layout design
Psicología comercial
diseño de información
diagramación secuencial
diagramación secundaria
decisiones de compra
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