Layout design: how sequential and simultaneous information displays affect decision-making processes in digital environments
Guardado en:
| Autores: | , |
|---|---|
| Format: | artículo original |
| Status: | Versión publicada |
| Fecha de Publicación: | 2020 |
| Beskrivelse: | A substantial amount of literature describes how psychology has studied the irrationally of the human mind and its processes, but few authors have written about how layout design influences its decision-making processes. This article proposes an experiment to analyze how users choose a specific product based on its position and the way that options are displayed to them (sequentially or simultaneously). |
| País: | Portal de Revistas TEC |
| Institution: | Instituto Tecnológico de Costa Rica |
| Repositorio: | Portal de Revistas TEC |
| Sprog: | Español |
| OAI Identifier: | oai:ojs.pkp.sfu.ca:article/5021 |
| Online adgang: | https://revistas.tec.ac.cr/index.php/tec_marcha/article/view/5021 |
| Palabra clave: | Psychology of choice information display sequential display simultaneous display decision-making layout design Psicología comercial diseño de información diagramación secuencial diagramación secundaria decisiones de compra retícula editorial |