Layout design: how sequential and simultaneous information displays affect decision-making processes in digital environments
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| Autoři: | , |
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| Médium: | artículo original |
| Stav: | Versión publicada |
| Datum vydání: | 2020 |
| Popis: | A substantial amount of literature describes how psychology has studied the irrationally of the human mind and its processes, but few authors have written about how layout design influences its decision-making processes. This article proposes an experiment to analyze how users choose a specific product based on its position and the way that options are displayed to them (sequentially or simultaneously). |
| Země: | Portal de Revistas TEC |
| Instituce: | Instituto Tecnológico de Costa Rica |
| Repositorio: | Portal de Revistas TEC |
| Jazyk: | Español |
| OAI Identifier: | oai:ojs.pkp.sfu.ca:article/5021 |
| On-line přístup: | https://revistas.tec.ac.cr/index.php/tec_marcha/article/view/5021 |
| Klíčové slovo: | Psychology of choice information display sequential display simultaneous display decision-making layout design Psicología comercial diseño de información diagramación secuencial diagramación secundaria decisiones de compra retícula editorial |