Cognitive frames and electoral trajectory of the presidency in Costa Rica (2do round)

 

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Autore: Carballo Chaves, Pablo
Natura: artículo original
Status:Versión publicada
Data di pubblicazione:2025
Descrizione:Applying a cognitive frame analysis, following George Lakoff, this paper reconstructs three electoral campaigns in Costa Rica (2014, 2018 y 2022). Using a qualitative methodology profiles are created regarding the campaigns and the candidates per year, establishing three circumstantial frameworks: the renaissance myth, fear of conservatism, and the prodigal male (´macho´); and three transversal frameworks: the aggressor neighbor, the patriotic father, and honorable Costa Rica. These frameworks (circumstantial and transversal) are extracted from a specific analysis on organized expressions in a database. These expressions appear in the three systematic campaign profiles, where we detect foundational symbolisms, such as the family and neighborhood, the religious conflict (Catholics vs. Evangelicals) and a reconstruction of the character/candidate expressing a good-son, a good-father, etc.
Stato:Portal de Revistas UCR
Istituzione:Universidad de Costa Rica
Repositorio:Portal de Revistas UCR
Lingua:Español
OAI Identifier:oai:portal.revistas.ucr.ac.cr:article/4060
Accesso online:https://revistas.ucr.ac.cr/index.php/rsociales/article/view/4060
Keyword:discourse
cognition
elections
Costa Rica
discurso
cognición
elecciones