Marketing information and library services
Đã lưu trong:
| Tác giả: | |
|---|---|
| Định dạng: | artículo original |
| Trạng thái: | Versión publicada |
| Ngày xuất bản: | 2000 |
| Miêu tả: | Forum of specialists oriented towards the marketing of information and services in libraries with two approaches: On the one hand, the need to professionalize the task of the market of information products and services and, on the other, the need not to fall into the traps of fashions and to misunderstand the main role which is administration as a social good. |
| Quốc gia: | Portal de Revistas UNA |
| Tổ chức giáo dục: | Universidad Nacional de Costa Rica |
| Repositorio: | Portal de Revistas UNA |
| Ngôn ngữ: | Español |
| OAI Identifier: | oai:ojs.www.una.ac.cr:article/561 |
| Truy cập trực tuyến: | https://www.revistas.una.ac.cr/index.php/bibliotecas/article/view/561 |
| Từ khóa: | Marketing Information Services Libraries Information Units Mercadeo Información Servicios Bibliotecas Unidades de Información |