Happy-gospel: Happiness, self-management, and personal growth in pentecostal and evangelical sermons on Youtube

 

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Bibliographic Details
Author: Zacipa-Infante, Ingrid
Format: artículo original
Status:Versión publicada
Publication Date:2025
Description:This article examines how evangelical, Pentecostal, and neo-Pentecostal sermons on YouTube integrate discourses from social psychology and the economy of emotions, adapting to contemporary sociocultural contexts. Through categories such as emotional self-management, personal authenticity, and personal growth, a transition towards a “theology of happiness” emerges, replacing traditional sacrifice narratives with neoliberal visions of success and consumption. Qualitative and quantitative analyses highlight happiness as a lifestyle in these discourses, promoting ideals of individualism, prosperity, and material satisfaction.
Country:Portal de Revistas UNA
Institution:Universidad Nacional de Costa Rica
Repositorio:Portal de Revistas UNA
Language:Español
OAI Identifier:oai:ojs.www.una.ac.cr:article/21054
Online Access:https://www.revistas.una.ac.cr/index.php/siwo/article/view/21054
Keyword:emotional self-management
personal authenticity
personal growth
theology of happiness
pentecostalism
autogestión emocional
autenticidad personal
crecimiento personal
teología de la felicidad
pentecostalismo
autogestão emocional
autenticidade pessoal
crescimento pessoal
teologia da felicidade