Neuroquantum marketing, quantum mechanics and behavioral indeterminism

 

Guardado en:
Bibliografiske detaljer
Forfatter: Sánchez-Sánchez, Juan Diego
Format: artículo original
Status:Versión publicada
Fecha de Publicación:2025
Beskrivelse:The work proposes the structuring of the concept of Neuroquantum Marketing, based on the link of the neural management of consumer data and in direct relation to the precepts of Quantum Mechanics, pointing out the theoretical and hypothetical applications usable through management models of administration and commercial development, specifying at the same time the quantum foundations in the use of data and behavioral patterns of customers.  allowing to detail aspects such as quantum entanglement, indeterminacy, wave superposition and others of a similar nature, reaching elementary points of traditional Marketing, thus specifying the foundations for an eventual model of Quantum Marketing based on neural data, and linked to the indeterministic management of people's behavior and their commercial  decision,  all based on the application of quantum structural principles to the professional management of business marketing.
País:Portal de Revistas UNED
Institution:Universidad Estatal a Distancia
Repositorio:Portal de Revistas UNED
Sprog:Español
OAI Identifier:oai:revistas.investiga.uned.ac.cr:article/6020
Online adgang:https://revistas.uned.ac.cr/index.php/rna/article/view/6020
Palabra clave:Cuántico
neuromarketing
mecánica cuántica
datos
conducta
indeterminismo
partículas
Quantique
mécanique quantique
données
comportement
indéterminisme
particules
Quantum
quantum mechanics
data
behavior
indeterminism
particles
Quântico
mecânica quântica
dados
conduta