Literature review the theory of planned behavior in the decision to buy organic product

 

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Autores: Ordoñez Abril, Daniel Yiwady, Calderón Sotero, Jaime Hernán, Padilla Delgado, Lina Marcela
格式: artículo original
状态:Versión publicada
Fecha de Publicación:2021
实物特征:Nowadays responsible consumption towards the environment and health, modify the intention to buy, which is widely analyzed in planned behavior theory (PBT). . This article bibliographically reviews the application of PBT , by following the consultation methodology of published scientific articles focused on determining the intention to purchase organic products. There are several studies focused on analyzing environmental concern, the behavior towards environmental sustainability, healthy habits, the environmental benefits of organic products and the consumer’s confidence towards these types of products. There is evidence that PBT allows to determine intentions and behaviors to purchase, which can be influenced by cultural and social characteristics of individuals, knowledge and environmental concern
País:Portal de Revistas UNED
机构:Universidad Estatal a Distancia
Repositorio:Portal de Revistas UNED
语言:Español
OAI Identifier:oai:revistas.investiga.uned.ac.cr:article/3178
在线阅读:https://revistas.uned.ac.cr/index.php/rna/article/view/3178
Palabra clave:Comportamiento de compra
Intención de compra
Actitud
Normas subjetivas
Controles percibidos
Behavior to purchase
intention to purchase
attitude
subjective norms
perceived control.
Comportamento de compra
intenção de compra
atitude
normas subjetivas
controles percebidos
Comportement d’achat
intention d’achat
normes subjectives
contrôles perçus