THE MANAGEMENT OF THE HUMAN CAPITAL AS A GROWTH STRATEGY,CASE MEXICAN COMMERCIALIZING COMPANY

 

Gorde:
Xehetasun bibliografikoak
Egileak: Ramírez Torres, Margarita, Cruz Estrada, Isacc, Miranda Zavala, Ana María
Formatua: artículo original
Egoera:Versión publicada
Argitaratze data:2019
Deskribapena:Human capital can make a difference between a company and another as it adds value to it and supports its development. This research aims at identifying the aspects that have an influence on human capital management and contribute to the growth towards new markets of the Mexican marketing company. The research design was quantitative, not experimental and transversal. The results reveal that the personnel are prepared, experienced and skilled to support the company during its growth stage. In the end, one of the factors that may lead to success or failure is human capital because it is the people who take decisions in the company.
Herria:Portal de Revistas UNED
Erakundea:Universidad Estatal a Distancia
Repositorio:Portal de Revistas UNED
Hizkuntza:Español
OAI Identifier:oai:revistas.investiga.uned.ac.cr:article/2735
Sarrera elektronikoa:https://revistas.uned.ac.cr/index.php/rna/article/view/2735
Gako-hitza:Company
administration
collaborators
strategies
market expansion
Compañía
administración
colaboradores
estrategias
ampliación de mercado
Compagnie
collaborateurs
stratégies
développement de marché
Empresa
administração
estratégias
expansão de mercado